Before you develop a marketing strategy, you should ask yourself what your business strategy is. Your marketing strategy should be based on your business strategy and brand strategy. Your marketing strategy is not equal to your business strategy.
Blog
stephen
The #1 B2B Website Mistake Costing You Sales
2023/10/17
The biggest B2B website mistake that can cost a company money.
I have seen many B2B companies, including mine, making this mistake.
Curious to know more. Here is the one…👇
There is one place on the website you should check and test regularly -
stephen
Boost B2B Your Digital Marketing at Trade Shows with This One Thing
2023/10/13
How can B2B companies use trade shows to boost digital marketing?
It is simple.
Just do this one thing…👇
When you attend a trade show, encourage booth visitors to follow your LinkedIn company page, WeChat company account, or subscribe company newsletter, etc.
stephen
Influencer Marketing for B2B: Are You Wasting Your Money?
2023/10/12
The truth about influencer marketing for B2B products.
Influencer marketing is not worth the effort for most B2B companies.
Why?…👇
B2B customers are very solution-driven and industry-specific.
stephen
Unlocking Success with Baidu PPC: Navigating ICP and Business Licensing for China Growth Strategy
2023/10/11
You can use Baidu PPC even without a business license or ICP in China.
Most people don't know this.
Here are two options and pros/cons…👇
Option 1:
Find a third-party company in China to file an ICP for your China website.
stephen
B2B Websiude Cloud Service Provider in China
2023/10/10
Stop making this huge mistake when hosting your website in China.
Choosing a good cloud hosting provider will save you lots of headaches later.
Here is the one I recommend…👇
99% chance…it won’t go wrong with Aliyun. (Mainland China version)
