5 Ways Digital Habits in China Are Unlike Anywhere Else

Stephen Tseng | Created: Mar 1, 2024 Updated: Jan 9, 2025

5 reasons why user behaviors in China are different.

1. Rarely use text messages or email in daily life

What do they use instead of text messages and email?

Answer: WeChat

2. Use Alipay and WeChat Pay mainly to pay online/offline.

I was in Shanghai last year.

I didn’t spend any of the cash I brought.

99% of the transactions were done through WeChat Pay.

3. One app rules all.

Yes, you can do many things on WeChat

Text messages, sending files, social network, voice/video calls, e-commerce, short-form videos, webinars….and more.

4. Convenience first

People value convenience more than other things.

WeChat is an example.

5. Mix personal and professional life

People use Facebook for friends and LinkedIn for business in the US.

About The Author

Dan Hu

Stephen Tseng

Co-founder of dminorstudio. regularly writes about the intersection of AI, SEO, and B2B growth strategy.

Contact Us Subscribe to Our Newsletter

Stephen Tseng

Stephen Tseng

How Chinese B2B Companies Can Succeed in Global Marketing: From Market Positioning to Localized Lead Generation

More Chinese B2B companies are expanding into overseas markets.
Whether they are in industrial manufacturing, machinery, new energy, electronic components, SaaS, professional services, or supply chain solutions, going global is no longer just a task for the foreign trade department. It has become an important part of long-term business growth.

Continue reading →

Stephen Tseng

Stephen Tseng

Why Translating Your Website Is Not Enough for B2B Market Entry: Localized Digital Marketing Is the Key to Lead Generation

Many B2B companies translate their website when entering China, the U.S., or international markets — but translation alone rarely generates qualified leads. Learn why successful B2B market entry requires localized websites, SEO, PPC, content marketing, trust-building, and conversion strategy.

Continue reading →

Stephen Tseng

Stephen Tseng

How Can B2B Companies Help Customers Find Them First? SEO, GEO, and PPC Are All Essential

B2B customers are changing the way they search for suppliers.
In the past, customers might have found business partners through trade shows, industry directories, sales referrals, or searches on Google and Baidu. Today, their research journey has become much more complex. They search keywords, read industry content, compare company websites, check LinkedIn, follow WeChat content, and increasingly ask AI tools direct questions.

Continue reading →