Costly SEO/PPC Mistakes to Avoid in Greater China

An SEO/PPC mistake avoid at all costs in Greater China.

The approach differs in Hong Kong, Macao, Taiwan, and Mainland China.

Here are the reasons…👇

Hong Kong, Macao, and Taiwan use Google and Traditional Chinese. 

Mainland China uses Baidu and Simplified Chinese. 

Regarding vocabulary, each place has specific usages in a specific industry. 

So...understanding the subtle difference in Greater China among… 

1. Internet environment
2. Industry jargons
3. Language version

…will help your SEO/PPC campaigns target the audience more precisely.