Redesign company website

Stephen Tseng | Created: May 21, 2016 Updated: Jul 16, 2024

We have been working on our new company website since last year. Just like most other agencies, it always takes forever to finish internal projects. It is the third time to redesign our website. The following are highlights of our new website:

  • Flat design. We continue using flat design. We tried to use simple and intuitive UI element to make a website more user-friendly.
  • Theme color. We keep our corporate color, dminorstudio blue, as the main theme color. On top of that, we add orange, green, and purple color to make theme less cold and warmer.
  • Responsive web design. Most people spend more time on mobile devices. A responsive website is a must for current web development and design. We use card design*[1] to bring visitors intuitive and clean user interface.
  • Hidden menu. We experiment on hidden menu design. Visitors need to click on the button to toggle menu. It will let visitors focus on the content.
  • Specific content for US and China market. The new website still has English and Chinese content. The content will not be just direct translation between two languages. We will have different content for the Chinese and English version in the future.
  • Drupal. Drupal is still our first choice as our content management system, period :).
  • Site speed improvement. We will improve site speed to bring our visitors better browsing experience. Since we focus on China and US market, we need to consider users in the both continents.

dms-home-20151114_1.jpg

About The Author

Dan Hu

Stephen Tseng

Co-founder of dminorstudio. regularly writes about the intersection of AI, SEO, and B2B growth strategy.

Contact Us Subscribe to Our Newsletter

Practical B2B Marketing Tips to 10X Better Marketing Results

Join 2,000+ professionals getting: Proven growth tactics, battle-tested strategies, and real B2B case studies.

Stephen Tseng
Stephen Tseng

Why B2B Companies Spend on Ads but Still Fail to Generate High-Quality Leads: PPC, SEO, and GEO Must Work Together

Many B2B companies invest in Google Ads, Baidu PPC, or LinkedIn Ads but still struggle to generate qualified inquiries. This article explains why B2B PPC campaigns often underperform and how businesses can improve lead quality through keyword strategy, landing page optimization, SEO, GEO, analytics, and sales feedback.

Continue reading →

Stephen Tseng
Stephen Tseng

How Should B2B Companies Choose the Right Advertising Channel?

Should B2B companies choose Google Ads or LinkedIn Ads for international lead generation? This article compares B2B Google Ads and LinkedIn Ads from the perspectives of search intent, buyer personas, industry type, budget allocation, lead quality, and conversion strategy — and explains how Dminorstudio helps companies build more effective PPC advertising strategies.

Continue reading →

Stephen Tseng
Stephen Tseng

Google Ads vs LinkedIn Ads: How Should B2B Companies Choose the Right Advertising Channel?

Should B2B companies choose Google Ads or LinkedIn Ads for international lead generation? This article compares B2B Google Ads and LinkedIn Ads from the perspectives of search intent, buyer personas, industry type, budget allocation, lead quality, and conversion strategy — and explains how Dminorstudio helps companies build more effective PPC advertising strategies.

Continue reading →