We have helped many of our B2B (Business to Business) clients deign and develop websites. Most of the websites were built via Drupal. We summarize our learning about what a better B2B company website is.
Drupal is a powerful content management system. It is also a good CMS for SEO (Search Engine Optimization). Google is the biggest search engine in the world. But when it comes to China, Baidu is the biggest one.
Before you develop a marketing strategy, you should ask yourself what your business strategy is. Your marketing strategy should be based on your business strategy and brand strategy. Your marketing strategy is not equal to your business strategy.
If you operate a Chinese-based business or sell to China, you now face a critical decision: Should I host my website in China? In China, website hosting is a frequently asked question that is often met with rumors, inaccuracies, and misrepresentations.
SMA Solar Technology AG is a German solar energy equipment supplier with offices in 18 countries. To improve their brand awareness and online lead generation in Mainland China and Taiwan, SMA decided to use Baidu and Google PPC to promote their websites.