B2B digital marketing is
- 10% creativity
- 40% data-driven decisions
- 50% systems
Sadly, most people fail in data-driven decisions and systems.
Agree or disagree?
Co-founder of dminorstudio. regularly writes about the intersection of AI, SEO, and B2B growth strategy.
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B2B customers are changing the way they search for suppliers.
In the past, customers might have found business partners through trade shows, industry directories, sales referrals, or searches on Google and Baidu. Today, their research journey has become much more complex. They search keywords, read industry content, compare company websites, check LinkedIn, follow WeChat content, and increasingly ask AI tools direct questions.
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