Your Website Hosted Outside China Won't Help Baidu SEO

Stephen Tseng | Created: Sep 14, 2023 Updated: Jul 18, 2024

Your China website hosted outside China will help Google SEO.

But it won’t help Baidu SEO. Most people in China use Baidu.

Here is why…👇🏻

1. Due to the China firewall, the Baidu spider might not be able to crawl your website.

2. Due to the China firewall, Chinese visitors might not be able to visit your website.

3. Your website might be loading slowly because your website is using the services blocked by the China firewall.

Bad user experience and website performance hurt SEO performance.

Your Baidu search result ranking might drop or disappear suddenly…

Because your website isn't hosted inside China.

If your business can host China website inside China, please do it.

About The Author

Dan Hu

Stephen Tseng

Co-founder of dminorstudio. regularly writes about the intersection of AI, SEO, and B2B growth strategy.

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