Before you develop a marketing strategy, you should ask yourself what your business strategy is. Your marketing strategy should be based on your business strategy and brand strategy. Your marketing strategy is not equal to your business strategy.
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Navigating China's Digital Landscape: Business Licenses as the Compass
How to launch digital marketing campaigns easier in China?
Having a business entity in China will help tremendously.
Why?👇
Unlike in the US, many digital channel promotions and setups in China require Chinese business licenses.
Decoding B2B Digital Marketing: Creativity, Data, Systems
B2B digital marketing is
- 10% creativity
- 40% data-driven decisions
- 50% systems
Sadly, most people fail in data-driven decisions and systems.
Agree or disagree?
5 Growth Lessons I learned in 2023
2023 was a tough year for marketing agency space.
Fortunately, our B2B digital marketing business was growing last year.
I don’t think we were just lucky.
Here are 5 things I learned in 2023
Navigating B2B Success: Beyond Shiny Tactics
You don't need shining B2B digital marketing tactics.
Go find your:
- True fans who have the problems you can really solve.
- True value propositions that can really resonate with your fans.
- True offering that your fans can’t refuse.
Don't Make This Critical Mistake After Generating B2B Leads
Don't make this B2B digital marketing mistake after generating leads.
This mistake can still fail your campaigns.
Even you generate many leads.
We all know one of the primary goals for B2B digital marketing is to generate sales leads.